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[INFOGRAPHIC] OMNICHANNEL LOYALTY: THE NEW CUSTOMER CONNECTION

Omnichannel loyalty (OCL) is an enterprise-level initiative to drive, track, measure and reward incremental behavior throughout the enterprise and customer experience. With omnichannel loyalty, traditional loyalty attrition is reduced, as brand advocates play an enhanced role across the customer lifecycle. This helpful infographic from Kobie Marketing helps break down the process.

Omnichannel Loyalty InfographicOmnichannel Loyalty Infographic

Presented By Kobie Marketing: Experience Loyalty

 

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Author: Jennifer James

Jennifer has 15+ years’ cross-industry experience in: product development and design, enterprise technology, B2B, customer experience, GTM strategy, marketing cloud, innovation, branding, content strategy, strategic marketing and planning, managing and developing teams. She is known for innovative product development and marketing initiatives, building key strategic partnerships, and driving double-digit profit growth representing over $100M in incremental revenue. Jennifer has a reputation as a creative problem solver, skilled presenter, critical thinker, savvy strategist, and compelling storyteller. She holds a Masters Degree in Business, with Bachelors Degree in Marketing Management.

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